My magazine has been aimed at men and women aged from about 16-early 20's. I think my mag is aimed at this category well. I think my magazine is possible aimed and woman 60-70% and men 30-40% but when looking at magazines such as 'Kerrang!' we realise that the difference between men and women reading it is not as high as excpected. I think the ratio of men and women buying my magazine depends on the issue itself, if the featured artist was a male artist such as Eminem, Bruno Mars or Ed Sheeran then you are more likely to get males buy that issue whereas my issue or an issue featuring a female artist would attract female readers. The magazine is aimed at all genre's although it will most likely attract more Indie fans as thats what the mag specialises in.

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